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Customer Marketing Specialist - Products (REMOTE)

Company: Splunk
Location: San Jose
Posted on: June 9, 2021

Job Description:

Join us as we pursue our mission to remove the barriers between data and action, so that everyone thrives in the Data Age. Splunk is filled with people who are passionate about pushing the boundaries of technology in an effort to help our customers succeed. As the world's first Data-to-Everything Platform, Splunk is creating a world where data provides clarity, elevates discussion and accelerates progress. We invite you to explore what has made us one of the fastest growing technology companies in history, and how you can be an integral part of our journey!


At Splunk, we are obsessed about enabling customer success through the use of our technology. If you have a knack for storytelling, a for customer service, and an interest in showcasing the power of data in the world around us, we want to talk to you. As a Customer Marketing Specialist - Products you will collaborate with our customers who are continuously discovering new and interesting ways to gain value with Splunk products and solutions, as well as across our marketing, product, sales and customer success teams.

You will work as a key member of the Customer Advocacy & Showcases team to create rich, persona-centric stories across all formats and channels. You will work closely with all facets of the business and lead programs within Splunk's Customer Advocacy program. At its core, the role is about creating opportunities to tell phenomenal customer stories that showcase the value of Splunk and our vision to help organizations ask questions, get answers, take actions and achieve business outcomes from their data.

The Customer Marketing Specialist - Product, will report to the Senior Manager, Global Customer Marketing.


  • Work closely with product marketing partners to identify and deliver impactful customer advocates and stories.
  • Use your exceptional creative skills to drive multiple concurrent customer marketing activities into engaging market campaigns and programs.
  • Engage in consistent conversations with sales, executives and our customers always looking for impactful customer stories and advocates.
  • Lead all facets of the customer storytelling and campaign process.
  • Ensure rich multi-format stories across videos, case studies, events and presentations, media quotes, analyst report testimonials, webinars and more.
  • Support the company's most strategic events, market moments, and initiatives ensuring the customer voice is represented.
  • Lead cross-team and cross-department advocacy initiatives that elevate brand awareness.
  • Help scale a customer marketing program that is experiencing exponential growth!


  • 5+ years of experience in customer marketing or marketing communications occupation and preferably with 4+ years working an enterprise software company - Preferred
  • Or, 5+ years of agency experience in marketing communications role.
  • Track record of being a trusted collaboration partner with the ability to interact clearly and concisely with customers, executives, marketing and sales - inside many departments and with professionals at all levels.
  • Outstanding organizational skills and ability to work to deadlines to deliver multiple concurrent marketing activities and campaigns in a fast-paced environment.
  • Able to share examples of having created impactful customer stories or related marketing content.
  • Significant experience working directly on marketing-related activities, including integrated campaigns, product launches, press releases, analyst relations and more.
  • Strong interpersonal skills to support existing and enhance new relationships with customers, sales, marketing and other internal teams.
  • Data-driven mindset to continuously measure and evaluate impact and value, and a high growth mindset.
  • Experience with Salesforce, ReferenceEdge, Influitive and/or other customer advocacy, reference and marketing systems a plus.
  • College degree in marketing, communications, business or related subject
  • Proven attention to detail

We value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.

For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.

Keywords: Splunk, San Jose , Customer Marketing Specialist - Products (REMOTE), Other , San Jose, California

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