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Senior Writer

Company: Cisco
Location: San Jose
Posted on: May 3, 2021

Job Description:

Who You'll Work With Cisco is an award-winning workplace - named [1] #1 on the Worlds Best Workplaces list by Great Places to Work and Fortune Magazine for the second year in a row! Our company purpose is to Power an Inclusive Future for All. In the Cisco Collaboration Business Unit, our focus is to empower inclusive collaboration, and were delivering on that with the [2] all-new Webex. We are #1 in market share for personal meetings and cloud/hosted calling users. Our momentum continues to build ([3] read about our recent announcements). Our Marketing team is growing, and were hiring! What Youll Do A strategic thinker and seasoned writer who will partner with creative leadership, product marketing and other key leaders on refining messaging and establishing our narrative. They will work with Creative Leadership and agency partners to establish and build out the voice for the new brand across various efforts. They will manage a small team of inhouse copywriters and partner with agencies to drive the development of high impact, high quality and persuasive marketing communications. This person will also partner with Creative Leadership to develop concepts for key initiatives, develop scripts for videos, write copy for digital marketing, such as demand banner, copy for landing pages and/or high level .com pages supporting brand or key initiatives. Provide oversight and editorial direction for other content developed in house. Will provide voice and editorial for marketing assets produced internally or via agencies. Who You Are 10+ years of experience. Preferred Bachelors degree in Journalism, English, Communications, Art History, Architecture or related degree. Proven ability to set tone and lead other writers and marketers in a consistent voice across brand. A portfolio or resume that showcases your individual contributions/effect on performance of marketing campaigns. Ability to hit fast-moving deadlines and juggle multiple projects at once. Must have in house agency and/or creative agency experience. Experience with writing for B2B/SaaS a plus; Also interested in B2C. We Are Cisco #WeAreCisco, where each person is unique, but we bring our talents to work as a team and make a difference powering an inclusive future for all. We embrace digital, and help our customers implement change in their digital businesses. Some may think were "old" (36 years strong) and only about hardware, but were also a software company. And a security company. We even invented an intuitive network that adapts, predicts, learns and protects. No other company can do what we do - you cant put us in a box! But "Digital Transformation" is an empty buzz phrase without a culture that allows for innovation, creativity, and yes, even failure (if you learn from it.) Day to day, we focus on the give and take. We give our best, give our egos a break, and give of ourselves (because giving back is built into our DNA.) We take accountability, bold steps, and take difference to heart. Because without diversity of thought and a dedication to equality for all, there is no moving forward. So, you have colorful hair? Dont care. Tattoos? Show off your ink. Like polka dots? Thats cool. Pop culture geek? Many of us are. Passion for technology and world changing? Be you, with us! References Visible links 1. om/worlds-best-workplaces/2020/ 2. / 3. /collaboration/welcome-to-the-all-new-webex Cisco is an Affirmative Action and Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, national origin, genetic information, age, disability, veteran status, or any other legally protected basis. Cisco will consider for employment, on a case by case basis, qualified applicants with arrest and conviction records.

Keywords: Cisco, San Jose , Senior Writer, Other , San Jose, California

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