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Senior Product Marketing Manager

Company: DTEN Inc.
Location: San Jose
Posted on: November 24, 2022

Job Description:

DTEN , a developer of enterprise collaboration solutions, that is changing the way teams connect, communicate and collaborate. With highly integrated, AI-powered technologies, DTEN helps teams bridge global organizational challenges of time and place. DTEN solutions provide high quality real-time, interactive, face to face experiences for teams to work together, from anywhere in the world, in the most creative and efficient ways. Overview DTEN is growing and looking for a seasoned Sr. Product Marketing Manager who will partner closely with Product, Sales and Marketing to achieve product market share targets. You will be the evangelist for DTEN Technology, focused on messaging, positioning, content development and go to market strategies for all DTEN core products and technologies. What you'll Bring

  • Strategic marketing vision, cross-team alignment, and excellent communication skills
  • Proven ability to work effectively across marketing, sales, customer success, and product management
  • A passion for creating stories that highlight key points of differentiation and resonate with customers
  • A passion for developing the right customer experience across our entire portfolio of products and servicesResponsibilities
    • Set the strategic product marketing vision based upon a deep understanding of DTEN solutions, customer needs, market and competitive landscape, trends and opportunities in coordination with sales and product teams.
    • Collect market, customer and competitive information to drive product development via MRD and ensure GTM success.
    • Own product positioning and messaging to create a differentiated solution in the market
    • Develop and execute global go to market plans for product and major release launches based on market opportunities and analysis. Launch plans will also include unit forecasts, managing homologation schedules, and defining market share targets
    • Produce core launch assets delivered at GA for new products and major releases
    • Oversee sales enablement & training to ensure sellers are well equipped with the information needed to win in the market
    • Drive the design and implementation of playbooks for our Customer Service and Sales teams
    • Work cross functionally with Product, Leadership and Sales to build pricing models based on GTM requirements, landscape analysis and our business objectives.
    • Own the complete out of box experience including packaging - box design, product guides, and how to assets and videos
    • Create impactful quantifiable reporting to measure all results.Minimum Qualifications
      • Bachelor's degree or comparable work experience
      • 7+ years product marketing experience in enterprise technologies
      • Deep understanding of product marketing strategies and tactics (e.g. integrated marketing campaigns)
      • Strong written and verbal communication skills
      • Background or clear understanding of AI Technology. -
      • Creative and highly motivated
      • Have a real passion for Product Marketing and new technologies

Keywords: DTEN Inc., San Jose , Senior Product Marketing Manager, Executive , San Jose, California

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