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Marketing and Communications Manager

Company: Cypress Semiconductor
Location: San Jose
Posted on: October 17, 2020

Job Description:

Date: Oct 10, 2020

Location: San Jose, CA, US

Company: Cypress Semiconductor Corporation JOB ID

Requisition Id:- 21941 JOB DESCRIPTION

Cypress, an Infineon Technologies Company, is looking for a Marketing and Communications Manager to join the growing Corporate Engagement Marketing organization.

This person will:
* Own and run Marcom projects and work with business line product marketers/subject matter experts, and executives to position our products and solutions to customers, industry influencers, trade media/analysts, investors, and employees
* Plan and implement go-to-market product launches and campaigns with a focus on creating compelling messaging and measuring results across PR, marketing collateral, digital marketing activities, and social media
* Visualize and roll-out integrated digital nurture campaigns with a focus on customer personas and the buyer journey
* Own and coordinate Marcom support services such as graphic design, document translation, website updates, photography, social media, video production
* Support outbound marketing tactics such as industry trade shows and events, marketing collateral, and digital advertising
* Be the brand evangelist and ensure brand governance and compliance across all marketing activities SKILLS

Bachelor s/Master's degree in Marketing/Communications/Advertising/Journalism or equivalent
* 10+ years of Marketing and Communications experience, preferably in high-tech and B2B companies. Prior experience in the semiconductor industry is a plus, but not a mandate
* Experience in creating content for a multi-channel marketing approach ads, web, blogs, brochures, whitepapers, keynotes, industry event presentations, etc.
* Experience in designing, evaluating, implementing, and measuring end-to-end marketing campaigns
* Hands-on experience in marketing automation tools such as Eloqua, Pardot, Marketo and a solid understanding of CRM systems such as Salesforce, Microsoft Dynamics, etc.
* Strong attention to detail and the ability to execute precisely to brand and style guidelines
* Strong interpersonal skills, a passion for technology, and the flexibility and focus to work under tight deadlines in a fast-paced environment
* Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions
* A strong command of Microsoft Office applications including Excel, PowerPoint, Word, Visio. Experience with the Adobe Creative and HTML will be a plus NOTE

Cypress is an Equal Employment Opportunity employer and does not discriminate in recruiting, hiring, training or promoting, on the basis of race, ethnicity, color, creed, religion, sex, sexual orientation, gender, gender identity, genetic information, national origin, physical or mental disability, pregnancy, medical condition, U.S. military or protected veteran status, union membership, or political affiliation.

TO ALL RECRUITMENT AGENCIES:
Cypress Semiconductor does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Cypress Semiconductors employees or any other company location. Cypress Semiconductor is not responsible for any fees related to unsolicited resumes.

Nearest Major Market: San Jose
Nearest Secondary Market: Palo Alto
Job Segment: Communications, Marketing Communications, Developer, Manager, Marketing, Technology, Management

Keywords: Cypress Semiconductor, San Jose , Marketing and Communications Manager, Executive , San Jose, California

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