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Senior Education Marketing Communications Manager - 24599

Company: Splunk Inc.
Location: San Jose
Posted on: August 5, 2022

Job Description:

Join us as we pursue our disruptive new vision to make machine data accessible, usable and valuable to everyone. We are a company filled with people who are passionate about our product and seek to deliver the best experience for our customers. At Splunk, we're committed to our work, customers, having fun and most importantly to each other's success. Learn more about Splunk careers and how you can become a part of our journey!Role:To grow the demand for Splunk in the market through learning, we are looking for an innovative and experienced Global Education Marketing Manager to join our team! This is an incredible opportunity to lead the marketing efforts for our education offerings and technical enablement programs. Keeping our customers on their path to get as much business value out of their investment as possible and guiding our partners and Splunkers on their continuous learning journey to success will be critical. To be successful, this person will rely on their learning domain and marketing expertise to create compelling messaging and positioning and execute cross-channel activities to promote thought leadership and to drive awareness, acquisition, and adoption of Splunk's education and enablement offerings.Responsibilities:

  • Develop and write positioning, messaging, learner success stories demonstrating education value and benefits (business and technical)
  • Build compelling content, campaigns and assets using creative formats (video infographics, datasheets, blogs, web pages, presentations, and more) to fulfill marketing goals (thought leadership, learner acquisition and retention, customer success) and growskills in the market across customer, partners and Splunkers (existing, new and future)
  • Work closely with the education, customer success, sales, marketing, and partner teams to develop first-hand knowledge of our learners, our products and services and develop positioning, messaging, tactics, content, and assets
  • Partner cross functionally (content development, field marketing, creative services, PR, other teams) to distribute & communicate messaging, execute campaigns and events to fulfill industry leadership and develop pipelineRequirements:
    • B2B and B2C global marketing experience in education and enablement
    • Expertise in how to market education offerings and expand learner acquisition, adoption and market penetration
    • Track record of executing successful marketing and communication campaigns that drive adoption
    • Proven success launching and driving adoption of cloud- and subscription-based offerings
    • Passionate about education and mission to inspire and empower the next generation to make a better world
    • A life-long learner - continually growing and seeing mistakes as learning opportunities
    • Innovative, adaptive, inclusive and accountable
    • Proven ability to work independently with a "make it happen" attitude yet partner cross functionally
    • Able to operate and execute in areas of uncertainty and ambiguity, problem solver and quick learner
    • Always focused on doing what's right for the business. High energy and contagious enthusiasm. Willing to take on the tough projects and challenges to support the growth of the business.For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.(Colorado only*) Minimum base salary of $90,000.00. You may also be eligible for incentive pay + equity + benefits.*Note: Disclosure per sb19-085 (8-5-201 et seq).

Keywords: Splunk Inc., San Jose , Senior Education Marketing Communications Manager - 24599, Education / Teaching , San Jose, California

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