Director of Product Marketing
Company: Prysm Systems
Location: San Jose
Posted on: September 12, 2023
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Job Description:
Prysm Systems Inc. is committed to developing and promoting
large-format display solutions using its proprietary Laser Phosphor
Display (LPD) Technology. We have delivered these highly immersive
& engaging customer experiences to some of the worlds most
recognizable brands for over 10 years.Responsible for global
product marketing strategy, product messaging, collateral
development, product naming, and sales enablement for Prysms
presentation/collaboration software and display hardware platform
technologies (with a need to be able to package the total
solution). Strong enterprise software product marketing background
is required, as is the ability to be both hands-on and strategic.
The role will include working comfortably across teams to drive
product marketing initiatives for a diverse and growing solution
set.ResponsibilitiesDevelop product positioning and messaging for
Prysms LPD display and presentation/collaboration platformsDefine
market opportunities and initiatives based on a deep understanding
of the Large Format Displays and Unified Collaboration and
Communication landscape and the needs of target enterprise
customersDrive positioning with industry analysts and key
influencersHelp drive content to power lead generation strategy in
target marketsDevelop product launch and go-to-market plansCreate
collateral and sales tools, including sales decks, whitepapers,
datasheets, videos and moreDrive sales training and enablement
content for sales and partnersBecome a thought leader in the large
format interactive display space who regularly posts self-developed
content to various social media channelsDevelop customer success
stories in cooperation with account
management.QualificationsBachelors degree (MBA a plus)5-7 years of
experience in product marketing in A/V industry.Any experience with
display products or technology would be a plus.Can show strong
examples of collateral, sales tools, messaging and positioning,
campaigns, etc.Strong track record of collaborating successfully
with sales teamsComfortable with both technical and business
discussionsExcellent written and verbal communication
skillsComfortable producing deliverables as well as driving and
influencingstrategic conversationsSelf-starter who enjoys working
in a fast-paced, collaborative, and innovative hi-growth
environment
Keywords: Prysm Systems, San Jose , Director of Product Marketing, Advertising , San Jose, California
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