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Growth Marketing Manager - Hybrid Remote ($100k-$130k)

Company: CyberCoders
Location: San Jose
Posted on: August 5, 2022

Job Description:

If you are a Growth Marketing Manager with at least 5 years of experience with Direct-to-Consumer products, please read on!

We're one of the top-rated regional sports networks in the county, with a reputation for innovative and award-winning production of sports events and specials. Currently, we are looking for a Growth Marketing Manager near Boston, MA to develop, implement and maintain a high-impact performance marketing campaigns for our new streaming service. Utilizing a combination of media, design and data, this person will promote engagement and growth.

What You Will Be Doing

  • Lead the strategy and day-to-day operations of external media buyers and analysts in order to increase user acquisition
  • Support our Director-to-Consumer streaming product
  • Report to our Director of Marketing
  • Cross channel media & acquisition for Facebook, Google, Twitter, and other platforms
  • Manage user acquisition KPIs and drive new user acquisition
  • Manage and report on media budgets
  • Build and improve procedures for our media buying teams
  • Develop weekly, monthly and quarterly goals across our media channels
  • Balance our Customer Lifetime Value to Customer Acquisition Cost (LTV: CAC) ratio
  • Report & analyze large data sets (identify trends, A/B test results)
  • Manage affiliate marketing channels and influencers
  • Manage relationships with media agencies, driving budget allocation and performance evaluations
  • Partner with our Email & CRM Senior Marketing Manager, Brand & Comms Manager, Product Team, UI/UX, and Analytics team
    What You Need for this Position
    • 5+ years in an established Growth Marketing role
    • Growth marketing, media buying, direct-to-consumer commerce platforms
    • Direct to consumer, subscription, and/or streaming experience
    • Paid search, paid social, paid display experience (for targeted audiences)
    • Experience managing performance marketing budgets of up to $1 million (media buying, user acquisition, and large-scale marketing campaigns)
    • Proven user acquisition experience
    • Business operations and management experience
    • Managing media buying teams in a live environment
    • Successful management of LTV: CAC ratios
    • Google Analytics
    • MarTech
    • Strong communication, leadership and presentation skills
    • Bachelor's Degree in a related field is a PLUS
      What's In It for You
      • $100k-$130k base salary (DOE)
      • Hybrid-remote schedule (3 days on site/2 days remote)
      • Annual bonus
      • Competitive 401k plan
      • Health, Dental, Vision Insurance (85% employer paid)
      • Competitive PTO days off
      • Short-term & long-term disability
      • Profit-Sharing Plan
      • Additional benefits
        So, if you are a Growth Marketing Manager with at least 5 years of experience with Direct-to-Consumer products, please apply today!

        Colorado employees will receive paid sick leave. For additional information about available benefits, please contact Daniel Chavez

        Email Your Resume In Word To

        Looking forward to receiving your resume through our website and going over the position with you. Clicking apply is the best way to apply, but you may also:
        • Please do NOT change the email subject line in any way. You must keep the JobID: linkedin : LS9-1696955 -- in the email subject line for your application to be considered.***
          Louis Sibille - Recruiter - CyberCoders

          Applicants must be authorized to work in the U.S.

          CyberCoders, Inc is proud to be an Equal Opportunity Employer

          All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected veteran status, or any other characteristic protected by law.

          Your Right to Work - In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.

Keywords: CyberCoders, San Jose , Growth Marketing Manager - Hybrid Remote ($100k-$130k), Advertising , San Jose, California

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