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Senior Director of Product Marketing

Company: Wrike
Location: San Jose
Posted on: January 15, 2021

Job Description:

Wrike is a collaborative work management platform that unifies systems and transforms the way teams plan, manage, and complete work. The Wrike platform is the digital workplace for the enterprise and partner of choice for 18,000 organizations and 2M+ users worldwide.--Our mission is to enable Operational Excellence by bringing out the best in teams and connecting work with business results. Wrike has been recognized as one of the fastest growing companies in North America on Deloitte's Technology Fast 500--- list for the last three years and has been named Leader in the Forrester Wave--- report for Collaborative Work Management Tools for the Enterprise in 2016 and 2018. In late 2018, Wrike joined the--Vista Equity Partners' portfolio of world-class technology companies --to help fuel the company's global growth. Our US headquarters is in Downtown San Jose, California and we have several international offices, including our EMEA HQ in Dublin, Ireland, and our APAC HQ in Melbourne, Australia. Wrike has been named a "Top Workplace" by the Bay Area News Group for the last five years and has earned similar accolades from the San Diego Business Journal, San Francisco Business Times and the Silicon Valley Business Journal.-- We are guided by our three core values: Grow, Execute, and Collaborate. These values help us recruit the right talent to join our rapidly expanding team of 1,000+ Wrikers around the globe. It is important to us that each and every Wriker is not only eager to challenge themselves and knows how to get work done, but is an awesome addition to our company culture. We pride ourselves on our ability to attract, retain, and promote the very best talent. About the Role Wrike is looking for a Sr Director of PMM to lead our product marketing. In this role, you will help drive both product strategy and product marketing with equal parts to our key markets including SMB, mid-market and enterprise companies. The PMM team is responsible for understanding and communicating customer and market needs to the product organization to help drive the product roadmap. In addition, the PMM owns go-to-market strategy driving the release calendar and communications strategy across the marketing and sales organizations. In this role, you will manage a team of 5-8 PMM who own various parts of our product and GTM. You will serve as a key member of the marketing leadership team working closely with our communications, demand gen, content and design teams. Additionally, you will partner closely with the Product team in defining roadmap and strategizing on positioning, messaging and GTM. Other key cross-functional leads include the Sales team for sales enablement, the Customer Success Organization for customer insights and case studies and the executive leadership team. In this role, you will be working with a distributed and global organization and some travel is required. We are looking for a seasoned product marketing leader who has the unique combination of technical and product depth as well as storytelling savvy. We operate in a competitive space, and this individual will be responsible for differentiating our offering and setting a product marketing vision that is category leading. To do this, the PMM leader should possess a rare combination of strong strategic, analytical and storytelling capabilities. You must also be a superior cross-functional partner given the dependency from many other functions. Given the size and scale of Wrike, strong management skills are a must, ensuring we keep our extremely high standard of operational excellence. This individual will work closely with the executive team should be on a fast path to senior leadership.

  • Product roadmap definition and collaboration
  • Product messaging and positioning
  • Product full-lifecycle go-to-market
  • Competitive and market assessment
  • Customer testimonials and case studies
  • Pricing and packaging
  • Analyst relations About You--
    • 8+ years in product marketing, with clear track record of success
    • Experience of leading a team with 5+ PMMs
    • Strong product background and moderate amount of technical depth
    • Great communications skills both written and oral
    • Strong strategic and analytical skills. Ability to leverage data to derive insights and communicate successfully
    • Track record of operational excellence At Wrike, you'll benefit from unlimited PTO, medical & dental care, commuter benefits, daily catered meals & snacks galore, team off-sites & happy hours. Wrike is committed to creating and maintaining a diverse and inclusive space where our employees can thrive. We welcome all persons in to the Wrike family, embracing the diversity of racial and ethnic identity, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, family status, disability, gender identity, Veteran status and any other protected status. Wrike has a public-facing Recruiting Notice that has been drafted to meet applicable law and regulatory requirements (e.g., CCPA, GDPR, etc.). Our most up to date Recruiting Notice can be found . U.S. Equal Opportunity Employment Information (Completion is voluntary) Individuals seeking employment at Wrike are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation. You are being given the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements. Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file. Gender Please select Are you Hispanic/Latino? Please select Race & Ethnicity Definitions If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows: A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability. A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service. An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense. An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985. Veteran Status Please select Form CC-305 OMB Control Number 1250-0005 Expires 05/31/2023 Voluntary Self-Identification of DisabilityWhy are you being asked to complete this form? We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years. Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at . How do you know if you have a disability? You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition. Disabilities include, but are not limited to:
      • Autism
      • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
      • Blind or low vision
      • Cancer
      • Cardiovascular or heart disease
      • Celiac disease
      • Cerebral palsy
      • Deaf or hard of hearing
      • Depression or anxiety
      • Diabetes
      • Epilepsy
      • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
      • Intellectual disability
      • Missing limbs or partially missing limbs
      • Nervous system condition for example, migraine headaches, Parkinson's disease, or Multiple sclerosis (MS)
      • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression Disability Status Please select 1 Section 503 of the Rehabilitation Act of 1973, as amended. For more information about this form or the equal employment obligations of Federal contractors, visit the U.S. Department of Labor's Office of Federal Contract Compliance Programs (OFCCP) website at . PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

Keywords: Wrike, San Jose , Senior Director of Product Marketing, Advertising , San Jose, California

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