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Senior Research Data Scientist

Company: Roku, Inc.
Location: San Jose
Posted on: November 23, 2022

Job Description:

Teamwork makes the stream work.
Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the US, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the team
Our team's mission is to conduct world-class analysis, design and execute innovative A/B and multi-arm tests, and build high quality data products to accelerate Roku's consumer marketing efforts and drive engagement across the Roku platform and The Roku Channel. -
About the role
Roku pioneered streaming to the TV. We connect users to the streaming content they love, enable content publishers to build and monetize large audiences, and provide advertisers with unique capabilities to engage consumers. Roku streaming players and Roku TV--- models are available around the world through direct retail sales and licensing arrangements with TV brands and pay TV operators.At Roku, Senior Research Data Scientists leverage Big Data to fuel Roku's most significant business decisions. The Senior Research Data Scientist will directly influence where our marketing team spends their next dollar to drive the greatest impact for Roku. In this role you will leverage your expertise in the state of the art of marketing models to build and maintain a suite of models that help our marketing team drive impact. -Senior Research Data Scientists do not merely take direction from business owners but understand the problems they are trying to solve and leverage their strong technical knowledge to deliver complete solutions. The successful candidate will display a balance of hard and soft skills, with a keen eye on driving insight and creating action. -
What you'll be doing


  • Apply state of the art models and algorithms to inform Roku's pricing strategy and optimize our marketing allocations
  • Work directly with the business to turn modeling insights into action
  • Communicate both consumers behavior and models outputs using Tableau, Looker, etc
  • Work with engineers and marketers to build a self-service tool for marketing planning and optimization
  • Creatively find proxies where direct data is unavailable, or measurement is not possible
  • Leverage experimentation to understand the accuracy and impact of your models to drive incremental conversion
  • Collaborating with other data scientists supporting marketing teams to inform testing, media plans, and measurement

    We're excited if you have

    • 4+ years of relevant experience as a data scientist in technology, e-commerce, marketing, finance, or ad-tech
    • Experience building marketing models (e.g. MMM, MTA)
    • Experience with pricing models preferred
    • Excellent command of SQL, ETL and A/B testing
    • Experience coding in R or Python
    • Expertise in A-B test design
    • Experience with data visualization platform like Tableau, Looker etc
    • Strong Statistics knowledge: hypothesis testing, experimentation, regressions, causal inference etc.
    • Strong communication skills
    • Ownership mindset, you own end to end lifecycle of a product starting from ideation, rollout to post-launch performance tracking
    • A master's degree in math, physics, computer science, economics or related field. PhD preferred

      #LI-DP1The Roku Culture
      Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the company's success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. We're independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku you'll be part of a company that's changing how the world watches TV.---
      We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isn't real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.---
      To learn more about Roku, our global footprint, and how we've grown, visit .

Keywords: Roku, Inc., San Jose , Senior Research Data Scientist, Accounting, Auditing , San Jose, California

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